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Bill Walker's Newsletter

Keep current with important information regarding Bill Walker and Prismatic Entertainment

Prismatic Entertainment, A New Company – Online Store Update

Our new online store is almost ready to open for business.  This has been a very long process for me.  It took me a long time to find the right web developer for this project.  He is doing a fantastic job with the website.  The store will open on or before July 20th.   Right now we have begun the process of requesting all missing information for the artists that have already submitted product to the site.

If you are an Independent Author or Musician and would like more exposure for your product now is a great time to submit your creations to our new online store free of charge.  Just contact me and I will give you all the details.  We want to help you sell more of your creations to your fans.

Over the next 6 months we will be refining and adding new features to the store and to our online community for independent artists and the professionals who serve them.  Then it will be time to focus on developing the next generation store which we want to launch Jan. 1, 2011 (18 months from now).  It is going to be very exciting.

We can’t take any orders now but for those who want to begin to browse the store to see if your favorite independent author or musician is listed the domain name for the store is http://simplieindie.com.

Our goal is to create the ultimate online store for independent artists and their fans.  The launch of Simplie Indie is just the beginning.  If you have ideas of features you would like to see us incorporate into the store let me know.  I appreciate the feedback.

Who is your favorite Independent Author or Musician?
Do you know an Indepdent Author or Musician who could benefit from more online exposure?

What motivates you to succeed as an Independent Author or Musician?

This is a question that I have been thinking about a lot recently.  I’m a musician in the process of writing a couple of books.  The books are about “why” and “how” to succeed as an independent artist – author or musician.

I believe that internal motivation is one of the major factors that determines the success or failure of a project.  You have to have a powerful “why” and I don’t think that wanting to earn money with your book or music is a good enough “why” to succeed.  I’m not suggesting that having a desire or goal to be well paid for your work is bad or wrong – it’s just not a strong enough reason to put forth the tremendous amount of  time and hard work that succeess demands.

Your “why” is extremely personal and is different for every person.  These different motivations produce such a wonderful variety of books and music that enrich our society.

The music I write is a cross between new age and classical.  When I first began recording, my main motivation was ego.  I thought I was better than certain established New Age Artists and to prove it I planned to go around performing in front of large crowds and make tons of money.  (not a very good “why”)

About two months after the release of my CD I developed tendinitis and nerve inflammation in my arms and wrists.  I couldn’t play the piano anymore.  During the next 18 months of rehab I had a lot of time to think.  I also wrote the music for a solo piano CD (Still not recorded).  Now that my arms and wrists are feeling better I have done some performing with my friend Scott.  Performing with him has been a great experience because it helped me realize that my “why” wasn’t good enough to succeed financially as a musician.  Scott is a true performer.  He thrives on stage.  He focuses on his fans and his fans love him for it.  He performs all the time.  I realized that wasn’t me and not what I want to do.  I don’t want to travel all the time performing.  I want to write and play the piano on my own schedule – not conducive behavior for a successful musician.  I want people think I’m a good composer and a good pianist and I don’t want to travel the world performing 200+ days/year.  I would like perform a 6-10 times a year.  That is sufficient for me.

That experience as a musician, plus listening to the challenges writers face trying to get a traditional publishing deal have given me a “why” that I am really passionate about.  My whole purpose right now is to help independent authors and musicians succeed.  I am going to be part of a Writer’s Workshop Sept. 19th with the theme How to make money as a writer. I get to speak to authors about taking control of the careers and how to achieve indie success.  It’s going to be such a great event.  Other than myself there three great speakers scheduled.  If you’re going to be in the Sacramento area September 19th,  I invite you to attend.  Information about the event will be posted soon.

Starting a company that is dedicated to providing the tools and resources Independent Authors and Musicians need to succeed is often overwhelming.  I sometimes feel I cannot see the light at the end of the tunnel.  However, I have my “why” and that is what allows me to stay focused and able to endure and conquer the obstacles I face.  I know that I will succeed and I’m willing to work hard to ensure that success.  Are you?

What is your “why”?  What motivates you?

Edwin Edebiri Show – Radio Interview Recap

I was interviewed by Edwin Edebiri today. We talked about being inspired and empowered to write and self-publish a book.  It was the first radio interview I have done as Founder of Prismatic Entertainment, Inc.  It was exciting.  I was nervous, but had a great time.  Edwin is a very good interviewer.  I am [...]

Prismatic Entertainment, A New Company – Part III: Musicians

Music in the Information Age
At Prismatic Entertainment, we want your CD to be as successful as you do! In fact, our ONLYgoal is to help YOU independently publish and successfully sell your creation. To achieve this, we first need YOU to think about the following:
Define Your Publishing/Recording Goals

What do YOU want to achieve?
Who is YOUR audience?

Will you share your CD with friends [...]

Your book has just been published. Now what?

A gentleman made a comment on a post of mine a while back that I think is important to share with you:
“Publishing a book is important, but it’s still only one step in the authorship business. Once the book is published, the author then turns his or her attention towards building his or her platform. [...]

Prismatic Entertainment, A New Company – Part II: Authors

At Prismatic-E, we want your book to be as successful as you do! In fact, our ONLYgoal is to help YOU independently publish and successfully sell your creation. To achieve this, we first need YOU to think about the following:
Define Your Publishing Goals

What do YOU want to achieve?
Who is YOUR audience?

Will you share your book with friends and family, or [...]